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SEO Services Service Level Agreement
Document Type
DOCX
Pages
5
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Document Overview
A SEO Services Service Level Agreement (SLA) is a formal written contract between a client (business, organization, or website owner) and a service provider (SEO agency, consultant, or freelancer).
Key Components of a SEO Services SLA:
1️. Parties to the Agreement
2️. Definitions
3️. Purpose Statement
4️. Scope of Services
5️. Service Hours and Availability
6️. Delivery Timelines
7️. Key Performance Indicators (KPIs)
8️. Client Responsibilities
9️. Service Provider Responsibilities
10. Reporting and Meetings
11️. Fees and Payment Terms
12️. Intellectual Property
13️. Confidentiality and Data Protection
14️. Term and Termination
15️. Limitation of Liability
16️. Force Majeure
17. Dispute Resolution
18️. Governing Law
19️. Entire Agreement & Amendments
The core purposes of the SLA include:
1. Specifies exactly what services the SEO provider will deliver (on-page SEO, off-page SEO, technical SEO, reporting, etc.).
2. Avoids misunderstandings by setting clear timelines, deliverables, and performance targets.
3. Holds the service provider responsible for meeting performance standards, while holding the client responsible for timely approvals, payments, and access.
4. Provides legal remedies if either party fails to meet its obligations.
5. Protects sensitive client data and ensures compliance with Kenya’s Data Protection Act, 2019.
6. Ensures that both parties have agreed on how SEO success will be measured (KPIs).
7. Lays out how disputes will be handled if disagreements occur.
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